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News

VisionUSA Partners With LARQ Drinkware
VisionUSA Partners With LARQ Drinkware
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The supplier is bringing select items from the retail brand’s line to the promo market....

Outdoor Cap Company Hires Head of Commerce
Outdoor Cap Company Hires Head of Commerce
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Andi Pratt, who has experience at mega brands like Coca-Cola and Nestle, is joining the...

Joe’s Promo Picks: Making a Statement

Product Editor Joe Haley features items wi...


Industry Leaders Talk Challenges, Trends in Promotions East Panel

ASI President & CEO Tim Andrews moderated ...


AIA Corp. Hires Two to Leadership Team

Wendy Smith is now vice president of busin...

A Q&A on M&A: Surefire Strategies for Buyers & Sellers of Businesses
A Q&A on M&A: Surefire Strategies for Buyers & Sellers of Businesses
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Merger and acquisition activity in the industry has been on the rise over the last 15 m...

APS Celebrates 60 Years in Business
APS Celebrates 60 Years in Business
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The St. Louis distributor was established in 1962 and is a third-generation family-owne...

SanMar Launches Plan to Drastically Reduce GHG Emissions by 2030
SanMar Launches Plan to Drastically Reduce GHG Emissions by 2030
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The Top 40 supplier is advancing the environmental mission in partnership with the Scie...

Gemline’s Solar Power Generation System Goes Live
Gemline’s Solar Power Generation System Goes Live
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The Top 40 supplier says the array will reduce energy consumption by 43% annually.

Obituary: Chuck Dahlgren, Crystal D

The much-beloved founder of the supplier k...


ASI Hosts Industry’s Largest Hosted-Buyer Event

ASI Show ConneX welcomed 175 distributors ...


Independent Contractor or Employee? New Government Rule Would Decide

Companies have until Nov. 28 to submit for...

University of Alabama Opens In-Stadium Store for Selling NIL Merch

Name, image and likeness deals with colleg...


Sayonara, Single-Use Plastic: Pop! Promos Ups Environmental, CSR Efforts

The Philadelphia-based supplier announced ...


Postal Service Hiking Prices in January 2023

The organization intends to increase rates...

Editor’s Picks Showcase: Essential Drawstring Bags & Fanny Packs
Editor’s Picks Showcase: Essential Drawstring Bags & Fanny Packs
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These functional accessories are a mainstay in the industry, and waist bags in particul...

Email Spoof Scam Tries to Swindle Promo Company, Employee Out of Funds
Email Spoof Scam Tries to Swindle Promo Company, Employee Out of Funds
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A firm that specializes in recruitment for the promo products industry nearly fell prey...

5 Steps to Create a Sales Strategy
5 Steps to Create a Sales Strategy
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As the end of the year approaches, now is the time to plot out your game plan for 2023.

7 Steps to Developing Buyer Personas
7 Steps to Developing Buyer Personas
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Creating profiles of your ideal clients is critical for effective prospecting and closi...

Editor’s Picks Showcase: Indispensable Calendars
Editor’s Picks Showcase: Indispensable Calendars
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As long as people have schedules to keep, these time organizers will remain a viable br...

Merch-Driven Fundraisers Aid Hurricane Ian Relief Efforts
Merch-Driven Fundraisers Aid Hurricane Ian Relief Efforts
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It’s another example of how branded merchandise can be used to help communities, includ...