Strategy

White Castle Enters ‘Borderlands’ With Augmented Reality Packaging

Strategy

The quick-service chain has partnered with Lionsgate to promote the Borderlands film ad...

Send Us Your Products for August Showcases

Strategy

Featured items will receive free editorial exposure on ASICentral.com.

Decoration Roundup: Roland DGA Announces North American Availability of New UV-LED Printers

Also, NameBadges International shares new ...

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Affordable Favorites: Useful & Unique Products With Mass Appeal

Maximize your client's ad spend and the...

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10 Lucrative Markets To Target for Lanyard Sales

Looking for  lanyard sales opportunities...

How To Get Full-Color Graphics Printed Faster With More Functionality

Strategy

Introducing the  Surge 600  and  Surge 900 : a series of  entry-level flatbed inkjet...

The Supply & Demand Gap in Women’s Sports Merch Presents Opportunities

Strategy

A study found that an overwhelming majority of sports fans would buy WNBA or other wome...

Atlas Embroidery & Screen Printing Delivers ‘Hot Market’ Decoration for Stanley Cup Winner Merch

Strategy

The back-end decorator responsible for the Florida Panthers gear sheds light on bringin...

Your Path to Increased Profit: How I Reached Financial Independence Before I Turned 50

Strategy

Five key strategies worked for me – and they can make your entrepreneurial journey a su...

The Official Unofficial Merch Vendors of Trump 2024

These vendors travel across the U.S. with ...

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Paris Olympics Mascot Reflects French History – and Interesting Design Choices

A Phryge? What’s a Phryge?

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Water-Activated Ink Perfect for Showing Off While Cooling Off

For workout junkies and beachgoers alike, ...

Kylian Mbappe’s Decorated Facemask Fail Is a Lesson for Distributors

Whoever created the French soccer star’s p...

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Sponsor Patches Add Personalized Touch to Summer Music Festival

At the Barefoot Country Music Festival in ...

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Philadelphia Celebrates Juneteenth With Parade & Festival

Vendors at Malcolm X Park used promotional...

Young & In Charge: Insights From Next-Gen Family-Business Leaders

Strategy

Entitled? Far from it. These young execs reveal how they’re meeting the challenge of co...

4 Merch Trends From the 2024 U.S. Open

Strategy

Southern charm and personalized ball markers are among the sights at Pinehurst.

Market Spotlight: Opportunity Brews in the Craft Beer Niche

Strategy

Intensifying competition in this $29 billion industry has made brand-building more impo...

Two Philadelphia Eagles Top NFLPA’s Player Merch Sales Rankings

Strategy

The Birds’ quarterback Jalen Hurts and retired center Jason Kelce had the hottest-selli...

Apple’s 2024 WWDC Promos Are a Case Study in Minimalism & Cohesion

Strategy

The annual conference is a highlight for Apple users, and each year brings new branded ...

Everything You Want To Know About Direct-to-Film, the Hottest Trend in Decoration

Strategy

The latest advancement in decoration technology is cheaper, faster and better – but not...