Strategy

Let Loose With 1970s Style

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Trends from the disco decade are having a moment in fashion and film and on social medi...

5 Ideas for Reducing Greenhouse Gas Emissions

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It’s becoming more important than ever for companies to track and work on reducing thei...

5 Common Summer Requests for Decorated Cotton Apparel

Summer will be here before you know it,...

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Help Clients Promote Sustainability With Responsibly Sourced Fabric

Sustainability is the term to know in...

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This Week’s New Suppliers: Items for Sports & Spirit

Discover creative products from new ASI su...

5 Ways To Build Trust With Prospects

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Lay the foundation for a long-term relationship with a loyal customer.

Editor’s Picks: Coveted Corporate Gifts & Incentives

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They improve employee morale, strengthen business relationships and help establish a po...

How the ‘Quiet Luxury’ Trend Promotes Sustainable Style

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Also called “stealth wealth,” this back to basics, less-is-more vibe is popping up in t...

Q&A: 40 Years of Charles River Apparel

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The family behind the Top 40 apparel supplier talks about the past, present and future ...

Joe’s Promo Picks: Time To Celebrate

Summer is full of reasons to party – like ...

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Promotions Planner: Permission To Indulge

Start presenting ideas to clients for camp...

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Distributor Perks: How To Self-Promote With Supplier Benefits

You could be missing out on  major perks...

This Week’s New Suppliers: Practical Essentials

Discover creative products from new ASI su...

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Editor’s Picks: Illuminating Light-Up Products

They say the neon lights are bright on Bro...

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The Definitive Distributor’s Guide to Drinkware: Customers for Every Category

Glassware and tumblers and mugs - oh...

Case Study: PromoShop’s Seed Ball Slinger Brings Fun to Sustainability

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The Top 40 distributor sent 250 slingshot and seed ball kits to clients and promo indus...

Editor’s Picks: Handy House & Home Items

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Branded products that help around residences go a long way in providing excellent adver...

How To Provide Sunscreen at Low Prices

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As the weather heats up, sun protection becomes an absolute promo must-sell. To...

2023 ASI Ad Impressions Study: Powerful Stats on Promo’s Top Products

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The industry’s most comprehensive report on the power and effectiveness of promotional ...

This Week’s New Suppliers: Products for Lasting Impressions

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Discover creative products from new ASI suppliers.

4 Ways To Create a Community of Brand Fans

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Loyal enthusiasts of your company can boost your digital presence and sales numbers.