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Strategy
Q&A: Why a Strong Professional Network Needs ‘Weak Ties’
Web ExclusiveA recent study of LinkedIn data found that the weakest ties between people had the grea...
This Week’s New Suppliers: Bringing Back the Basics
Web ExclusiveDiscover creative products from new ASI suppliers.
End-of-Year Apparel Gift Guide: Premium Retail Brands That Impress
Holiday apparel is meant to impress,...
The Blueprint to Improving Promo’s Convoluted Order Process
Miscommunications, lack of updates, incomp...
How to Change the Industry’s ‘Brandfill’ Reputation
By collectively improving and better demon...
Can the Promo Industry Go Plastic Free?
Web ExclusiveSeemingly impossible, there are ways the industry can dramatically reduce its use of th...
From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives
Web ExclusiveBrands are going to extremes to show off their eco-friendly efforts.
The Path to Getting Out of China
Web ExclusiveEven as the practice of diversified sourcing spreads, the path out of China remains a l...
Phillies Fans Set a Merch-Buying Record After Reaching World Series
Web ExclusiveThe club’s rabid fan base purchased team-branded pennant-clinching/World Series gear at...
Use These Ideas From the World’s Biggest Companies to Improve Diversity
The promo industry needs to boost its dive...
This Week’s New Suppliers: Branding Like a Boss
Discover creative products from new ASI su...
DTF Transfers: See What All the Buzz Is About
If you're tuned into decorating apparel,...
3 Tips for Job Seekers as Pay Transparency Movement Grows
A New York City law making it mandatory fo...
Q&A: How to Be a More Empathetic Leader
Contrary to popular belief, empathy in lea...
3 Easy Ways to Reduce Your Company’s Energy Use
Making sustainable changes to your busines...
SnugZ USA 2022 Gift Catalog
Web ExclusivePrepare your end-of-year sales presentations with the latest products from ASI...
Decorating Equipment Roundup From PRINTING United
Web ExclusiveThe Las Vegas trade show featured vendors for the entire spectrum of printing categorie...
Sponsored Content
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Introducing Puffin Drinkwear: Now Available for Promo
Delight your clients with a unique can cooler that's as functional as it is fun....
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These Common Business Needs Will Open the Door to Add-on Sales
Expand your product offerings through the art of add-on sales . By...
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Don’t Risk It: Essential Product Features for Event Sales
It's true what they say: you get what you pay for . Don't risk your clients'...
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ASI Announces Winner of Intern Video Contest
Web ExclusiveParticipants in the summer program were invited to submit short videos to offer insight...
This Week’s New Suppliers: Promo Fun
Web ExclusiveDiscover creative products from new ASI suppliers.
5 Supplier Services You Shouldn’t Go Without
Web ExclusiveA new year will be here before you know it, making now a great time to take stock of...
How to Reach New Clients With New Products
Web ExclusiveLooking to tap into new markets and make new client connections ? These products...