Product trends

Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo

Products

Gen Z is taking their downtime offline – and their newfound interest in crafting, croch...

TravelChair Products Featured on ‘Good Morning America’

Strategy

A range of outdoor chairs and a table from the supplier were included in the show’s “De...

Koozie Group Pens Are One of the Products in the Running for Florida Competition

The pen collection can be voted the “Coole...

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Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products

The decorating technique can add more dime...

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Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag

Plus, learn how razor brand BIC leveraged ...

The Bright Side: Women’s Headwear Brand Partners With Wounded Warrior Project

News

A portion of sales from one of Infinity Her’s patriotic styles will be donated to the n...

Promotions Planner: Educate & Appreciate

Products

Start presenting ideas to clients for promotional campaigns centered around September o...

Ruckus & Co. Launches Nametag & Lanyard Recycling Program

Sustainability

After an event, attendees can deposit event credentials and lanyards into a special col...

National Donut Day: A Hole in Donut Brands’ Marketing Strategy?

Strategy

Dunkin’ collaborated with Stoney Clover Lane to release limited-edition accessories for...

  A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories

Upcycling, simply put, is the process of...

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Promotions Planner: Endless Summer

Start presenting ideas to clients for prom...

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‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues

New data from ASI Research indicates that,...

Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings

The latest ESP data from ASI Research also...

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The Bright Side: PCNA Launches Earth Day Giveback Campaign

Proceeds from the sales of two Klean Kante...

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SRG Offers Premium Items From Swarovski

The Counselor Top 40 supplier has added se...

Promotions Planner: Beat the Heat

Products

Start presenting ideas to clients for promotional campaigns centered around July observ...

ASI Fort Worth 2025: Product Showcase Winners

Products

Suppliers showed off fresh and trending items in the show’s Product Showcase area, wher...

7 Trends From Impressions Expo Atlantic City 2025

Products

Retro styles, boxy fits and specialty garment washes were among the standouts at the de...

Promotions Planner: Summer Fun

Products

Start presenting ideas to clients for campaigns centered around June observances.

PCNA Now Offers Stanley Drinkware to Canadian Distributors

Products

The Counselor Top 40 supplier has made nine drinkware styles available to customers in ...

VisionUSA Offers Quick Ship for Ball Aluminum Cups

Sustainability

The cups, billed as “infinitely recyclable,” help contribute to a circular economy.