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Research

Infographic: The Labour Market’s Impact on Hiring in Canadian Promo
Infographic: The Labour Market’s Impact on Hiring in Canadian Promo
Research

Distributors in Canada are still struggling to find qualified workers and continue to r...

Counselor 2026 State & Regional Sales Report
Counselor 2026 State & Regional Sales Report
Strategy

Consistent growth across the country is an encouraging sign for future promo sales oppo...

Infographic: Sustainability Trends in Canadian Promo

Demand for environmentally friendly, socia...


Dependable Product Categories Top H1 ESP Searches in Canada

Distributors favored hard goods like pens,...


Infographic: Supply Chain Insights From Canadian Promo

State of the Industry data from ASI Resear...

Promo Insiders: The Data Behind Promo’s Uneven Second Quarter
Promo Insiders: The Data Behind Promo’s Uneven Second Quarter

Amid continued inflation and other business pressures, the promo industry accelerated...

Counselor State of the Industry 2026: Supplier Snapshots
Counselor State of the Industry 2026: Supplier Snapshots
Strategy

The bigger suppliers get, the greater the rewards — and the risks.

Counselor State of the Industry 2026: Distributor Snapshots
Counselor State of the Industry 2026: Distributor Snapshots
Strategy

Key characteristics stand out with distributors of varying sizes.

Counselor State of the Industry 2026: Revealing Economic Indicators
Counselor State of the Industry 2026: Revealing Economic Indicators
Strategy

We used State of the Industry findings, ASI Research metrics and broader economic data ...

Counselor State of the Industry 2026: Ease Cost Pressures

Sourcing agility and robust forecasting ar...


Counselor State of the Industry 2026: Addressing Labor Concerns

More job applicants don’t always mean bett...


Counselor State of the Industry 2026: Shifting Sourcing Strategies

From diversifying production across countr...

Counselor State of the Industry 2026: Strengthen Your Supplier Network
Counselor State of the Industry 2026: Strengthen Your Supplier Network
Strategy

As distributors narrow their supplier networks, they’re doubling down on trusted partne...

Counselor State of the Industry 2026: Successfully Selling Print on Demand
Counselor State of the Industry 2026: Successfully Selling Print on Demand
Strategy

Print on demand is revolutionizing the market, but distributors need a measured approac...

Counselor State of the Industry 2026: Adopting an AI Strategy
Counselor State of the Industry 2026: Adopting an AI Strategy
Strategy

Distributors don’t need a sweeping AI strategy to begin seeing results. Instead, the ke...

Counselor State of the Industry 2026: Strategies to Preserve End-Buyer Spend
Counselor State of the Industry 2026: Strategies to Preserve End-Buyer Spend
Strategy

As client marketing budgets tighten, distributors must act strategically and connect pr...

Counselor 2026 State of the Industry
Counselor 2026 State of the Industry
Strategy

With business challenges everywhere, distributors and suppliers can drive success by ig...

World Cup & America250 Drive Fastest-Growing ESP Searches in Q2
World Cup & America250 Drive Fastest-Growing ESP Searches in Q2
Research

Summer essentials and viral social media products like NeeDohs and hacky sacks also sha...