Marketing

PRINTING United Expo 2026: Real World Lessons From Printers Selling Promo

Strategy

Distributors who have diversified their sales give insight into how to add promo withou...

  Promo Insiders: Exploring the Brain-Body Connection With Neurophysiologist Louisa Nicola

For many medical professionals, the path to success is relatively clear: Go to...

  Promo Insiders: The Importance of Human Connection in the Age of AI

AI is a powerful technology, but in...

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ASI Show Chicago 2026: Full Recap & All Our Coverage

The ASI Show Chicago welcomed more than 4,...

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ASI Show Chicago 2026: Holiday Gifting Trends

Mary Furto and Liz Haesler of Counselor To...

ASI Show Comes to Chicago Next Week

Strategy

Attendees can participate in education sessions, explore supplier exhibits and hear fro...

Q&A: Andrew Titus Discusses His New Book for Emerging Leaders

Strategy

The president of United Franchise Group shares why it’s important for leadership to be ...

PPAI WLC 2026 Shares Insights on Career Growth, AI Adoption

Strategy

Nearly 200 women attended the conference held in Milwaukee, WI.

The 2026-2027 Multi-Line Rep Directory

Strategy

Here’s the latest listing of the industry’s MLR firms from ASI’s database.

Custom Ink Survey Shows Value of Schools’ Spiritwear Programs

Findings indicate that K-12 institutions w...

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ASI Fort Worth 2026: Build Trust & Be Unforgettable in a Crowded Market

At Education Day at ASI Fort Worth, Shawna...

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‘Marketing Is Easy. Entertainment Is Hard’: Lessons in Branding From Liquid Death Founder Mike Cessario

Cessario delivered a keynote presentation ...

4 Ways To Boost Your Sales Force

In this Quick Hit video on the ASI Learnin...

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3 Goals for Distributors’ First 3 Months

In this course on the ASI Learning Network...

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Creativity & Storytelling Highlighted at PPAI Expo 2026

Abigail Posner, former director of creativ...

Custom Ink Survey Shows Corporate End-Buyers Prioritize High-End, Stylish Promo

Strategy

A majority of respondents to the Counselor Top 40 distributor’s 2026 Swag Trends Survey...

ASI Orlando 2026: A Wrap-Up of the 3-Day Event

Strategy

The industry’s first show of the year featured two days of exhibits, a full slate of pr...

ASI Orlando 2026: Melissa Proctor Delivers Inspiring Keynote

Strategy

The chief marketing officer of the Atlanta Hawks shared the story of starting her caree...

ASI Orlando 2026: Marketing Strategy as a ‘Mosaic’

Strategy

Marketing is more than a single slogan these days; it’s different but related stories t...

5 Insights for Building Strong Supplier-Distributor Partnerships

Strategy

Katie Kailik, national account manager at Peerless Umbrella (asi/76730), shared her tip...

The 2026 Trade Show Planning Guide

Strategy

Check out ASI Media’s 20th annual comprehensive listing of North American and internati...