Strategy

Nugget-Shaped Body Pillows and Other Comfort Merch

Web Exclusive

The latest round of branded merchandise from fast-food companies includes adult onesies...

The Evolution of the Promotional Mask

Advantages

In the span of a few months, cloth masks went from stopgaps to sophisticated accessorie...

Fashion Designers Create New Biden Merch Collection

The “Believe in Better” line features item...

---

Order Fulfillment 101: Simple Ways You Can Streamline Your Business

Order fulfillment is a crucial part of...

---

5 Ideas for Better Masks

Try these tips and tricks for designing an...

Case Study: Branded Social Distancing Wristbands

Web Exclusive

Attendees of a chamber of commerce event wore the color-coded, branded bands to identif...

PPE Products Top ESP Searches in August

Promogram

Traditional promo products continue to rise in demand.

5 Crucial Steps to Improve Cybersecurity & Prevent Data Breaches

Web Exclusive

With some of the biggest businesses in our industry suffering major cybersecurity...

How to Make Buying & Selling Your Business Stress-Free

Web Exclusive

Buying or selling a business is a big undertaking, but it doesn't have to be such a...

Two Promo Industry Interns Win ASI Essay Contest

ASI recently announced the names of two...

---

Q&A: A Solution for Safe Sales Calls During COVID

Multi-line rep Melissa Mouradian has taken...

---

How to Improve Facebook Ad Performance

Eager to attract new customers when the pa...

Reopening Gift Guide: 6 Reasons to Sell High-End & Handcrafted Promos

From corporate offices reopening their...

---

Dems Allege Billions in PPP ‘Fraud, Waste, Abuse’

Republicans countered that fraud has been ...

---

Survey: Promo Favors Trump Second Term

The exclusive research from ASI also shows...

TikTok Creators to Sell Merch Within the App

Promogram

The new functionality that allows for direct swag sales within the video-sharing social...

In The News - September 2020

Promogram

Facilisgroup announces REBOUND-Q4, a virtual event focused on how to succeed in Q4...

Promo Firms Weigh Payroll Tax Deferral

Promogram

Business owners in the promotional products industry have told Counselor they’re unlike...

Facilisgroup Partners Give Back

Web Exclusive

Promotional products distributors have been generous with their time and money during t...

2020 ASI Global Ad Impressions Study Highlights

Counselor

Here are some key takeaways from this year’s comprehensive swag report, including cruci...

PPE Sales Guide: How to Increase Orders With Essential Products

Web Exclusive

If there's one promo that stole the show this year, it's PPE. Personal protective...