Strategy

City of Hope: How Promo & Nonprofits Are Fighting COVID-19 Together

Web Exclusive

In the wake of COVID-19, the promo industry has drastically changed as businesses and...

The Rise of PPE for Promo: How One Supplier Received an Astounding 93.6% Particle Filtration Efficiency Mask Rating

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As the battle against the COVID-19 pandemic rages on , we're all adjusting to the...

Next Level Apparel Now Manufacturing Masks for the US Government

When the White House announced an ...

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Fisher Space Pen on First Manned SpaceX Flight

Astronauts are writing at zero gravity wit...

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Masks and Product Safety Concerns

As reopening businesses order branded prot...

New YouTube Analytics Tool Could Help Marketers

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The social media platform has also debuted a new feature to encourage purchases of bran...

Charles River Announces Charitable Efforts

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The Top 40 supplier is sponsoring a virtual bike-a-thon to raise money for cancer resea...

Pride Month Merch With Charitable Focus Abounds

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While COVID-19 has impacted celebrations, there’s no shortage of cause-supporting brand...

Senate Passes PPP Reform Bill

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That clears the way for President Donald Trump to sign the legislation into law.

Apparel Sales Starting to Rebound

Mall-based retailers, like Abercrombie & F...

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George Floyd Message-Focused Merch Proliferates

T-shirts, hats, face masks and more are fo...

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Counselor’s Decorated PPE Challenge

Now’s the chance to show off your inventiv...

Our Road Ahead

A message from ASI’s President and CEO Tim...

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YouTube Debuts 'Chapters' Feature

Promo products marketers can leverage the ...

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McConnell Keen for PPP Changes to Be Approved

The Senate majority leader wants the Senat...

In The News - June 2020

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Sportsman Cap & Bag (asi/88877) has released the Valugaiter, made from 100%...

How to Elevate Your T-Shirt Packaging

Advantages

Four creative ideas to help you stand out.

Demand for Branded Face Masks Rises

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As societal shutdown restrictions ease, the increased interest is coming from end-clien...

PPPC’s Women’s Empowerment Event Goes Virtual

Promogram Canada

The Canadian conference was held over Zoom.

Merch Effort Aims to Help Save Beloved London Pubs

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Proceeds from sales of a special collection of branded T-shirts and totes directly bene...

The State of Election Promos

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Distributors can still help campaigns get the word out.