Strategy

College Student Builds Sustainable Apparel Brand

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Oshki apparel is made in part from plastic waste taken from the Great Lakes.

The Benefits of Blogging

Advantages

Q: Is blogging still relevant in the age of social media? A: It's even more...

FAM Just Got Bigger and Better

Thousands of apparel sellers say that...

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Promo Firms Hurting After Online Sales Tax Ruling

The administrative nightmare has led to pu...

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Promo Distributors’ Coronavirus Challenges

Lost orders, client fears and sourcing iss...

Trend Alert: Floral Fashion Is in Bloom

Web Exclusive

Nothing screams spring quite like a floral print. Whether it's a blouse bursting with...

USMCA Ratification Process Continues in Canada

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Final implementation depends on Canada’s official approval, which could be later this s...

Patagonia Sues Over ‘Petrogonia’ Apparel

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Patagonia says an agency that caters to the oil and gas industry has infringed on its t...

Coronavirus Hobbles Chinese Factories

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That’s having an impact on the North American promotional products industry. Plus, upda...

6 Essential Tips for Generating Eye Traffic for Your Clients' Campaigns

If a client has an outdoor event, a...

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The Ugly Side of Beauty: Why Quality Ingredients Matter for Personal Care

Do you know what the promos you sell...

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Merch Supports Oklahoma’s Rebrand

The Sooner State has a new logo and taglin...

Six Ways To Be More Creative

In a fast-paced industry with educated cli...

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Product Innovation: The USB Fastener Hat

Musical artist Deaton Chris Anthony offers...

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New StrombergBrand VP Is Third-Generation Exec

Jennifer Stromberg, granddaughter of the u...

How to Grow Sales By Being Transparent

Counselor

Opinions and advice from people in promo. This month: Ashley McCune of Facilisgroup.

Links Unlimited Partners With Alpha Guardian

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Cincinnati, OH-based promotional products supplier Links Unlimited (asi/67617) has...

Impact from Coronavirus to Deepen, Promo Pros Say

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That’s according to some experts who predict more supply chain and business travel disr...

HUB Promotional Group Rebrands As ‘HPG’

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The acronym is the official new name of the promo products industry’s ninth-largest sup...

7 Ways to Secure Wedding Sales With Drinkware

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Wedding season isn't just a season - wedding and engagement events take place...

In The News - February 2020

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American Diversity has partnered with PromoPulse, a mobile app in the promotional...