Strategy

Patagonia Shifts Corporate Sales Strategy

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Popular apparel brand Patagonia, known for its outspoken activism and prominent...

5 Events Where Promotional Printing Is Essential

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You're probably already selling promos for these top events, but you could be selling...

8 Promotional Printing Misconceptions You Shouldn't Believe

If you're reading this, you probably...

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Plan Ahead For Q4 And Beyond With Promotional Printing

This upcoming seasonal marketing...

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How Your Supplier Can Help You Sell Promotional Printing

You've heard the buzz about promotional...

6 Opportunities For Promotional Print Sales

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First thing's first: What is promotional printing? It's simple: Printed marketing...

Start Selling Promotional Printing (It's Easier Than You Think!)

Web Exclusive

First things first: What is promotional printing? It's simple: printed marketing...

Facebook Could Restrict Live Streaming

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The move, if implemented, could potentially have implications for marketers.

Promo Industry Spotlight: Agriculture

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The Midwest has over 127 million acres of farmland, as well as seven of the top 10...

Promo Industry Spotlight: Travel & Tourism

Kimble Bosworth, president and COO of...

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Promo Industry Spotlight: Education

Postsecondary enrollment in the United...

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In The News - April 2019

PromoTemps , a staffing and temp agency...

How to Sell Drinkware for Every Occasion

Get a greater fill of drinkware orders...

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People On The Move - April 2019

4imprint (asi/197045) has appointed...

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U.S. Sees Gains In Consumer Sentiment, Manufacturing Output

Construction spending was up too, but reta...

Cap America Names David Hoke CFO

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Hoke will be taking over for the retiring James A. “Trae” Hastings III.

New York Approves Statewide Plastic Bag Ban

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The ban passed as part of the state's 2020 budget deal.

65 Years of Counselor Magazine

Counselor

Our view of the promo products market – then, now and tomorrow – and the magazine’s...

Promo Industry Spotlight: Professional Sports

Advantages

Even as it's besieged by scrutiny over player safety and contending with fans...

5 Strategies For Maximizing Efficiency In Your Shop

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Decorated apparel industry veteran Marshall Atkinson shared his tips at ISS Atlantic Ci...

EU Single-Use Plastic Ban Presents Opportunity For Promo Industry

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Keen to cut down on pollution and encourage recycling, the European Union is banning...