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Strategy

ASI Chicago 2023: Dispelling the Myths Around Business Valuation
ASI Chicago 2023: Dispelling the Myths Around Business Valuation
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Jamie Watson of Certified Marketing Consultants shared some of the biggest misconceptio...

Promo Leaders React to Tentative Contract Deal for Unionized UPS Workers
Promo Leaders React to Tentative Contract Deal for Unionized UPS Workers
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Barring something unforeseen, the agreement prevents a strike that would have started A...

Private Equity Firm Invests in commonsku

Catherine and Mark Graham are retaining ma...


Norm Hullinger Named President of BELLA+CANVAS, Replaces Chris Blakeslee

Hullinger is the former CEO of alphabroder...


Logo Mats Rebrands With New Logo, Mascot and Fresh Tagline

The Georgia-based supplier is debuting the...

Strideline: New U.S. Facility Speeds Up Custom Sock Order Fulfillment From Weeks to 24 Hours
Strideline: New U.S. Facility Speeds Up Custom Sock Order Fulfillment From Weeks to 24 Hours
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The Seattle-headquartered supplier recently opened the production center in South Carol...

ASB Promotes Taylor Borst to Senior Director Role
ASB Promotes Taylor Borst to Senior Director Role
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Borst will be providing strategic direction for the Top 40 firm’s marketing, events, pu...

Charles River Apparel Names New Director of Sales
Charles River Apparel Names New Director of Sales
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Sharon Steed, who formerly worked for Hirsch, has earned several promotions during her ...

Key Features of Each of the 3 Fan-Favorite NLA Fabrics Now Available at Affordable Prices
Key Features of Each of the 3 Fan-Favorite NLA Fabrics Now Available at Affordable Prices
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There's a lot to love about Next Level Apparel's (asi/73867) top-selling core styles;...

How To Decorate 3 Price-Friendly & Popular NLA Styles

In response to unprecedented price...


Prepare for the Unknown: Safe Sells for Any Economy

While the economy is always in flux, your ...


Fred Parker Joins Certified Marketing Consultants

Parker, a veteran industry executive and t...

Top 10 ESP Searches: Summer Gatherings Prove Key for End-Buyer Campaigns

Entertainment, cause-related and sporting ...


Industry Veteran Establishes Consultancy for Suppliers

Ray Rodriguez, most recently the vice pres...


Alfano, Durand Return to the C-Suite at Top 40 Supplier Vantage Apparel

Christopher Alfano is now chief digital of...

Q2 Sales Growth Increases for Distributors Even as Concerns Linger
Q2 Sales Growth Increases for Distributors Even as Concerns Linger
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Distributorships across all revenue categories collectively increased sales, on average...

Proforma Owners Nominated for Inc. 5000
Proforma Owners Nominated for Inc. 5000
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The Inc. 5000 measures private companies’ overall revenue growth over a three-year period.

UPS and Teamsters Poised to Resume Contract Talks
UPS and Teamsters Poised to Resume Contract Talks
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After negotiations broke down a couple weeks ago, negotiators for the union and United ...

Infographic: Product Preferences in the Canadian Promo Industry
Infographic: Product Preferences in the Canadian Promo Industry
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This second installment in our SOI infographic series from ASI Research shows product p...

Next Level Apparel Names Vice President of Marketing
Next Level Apparel Names Vice President of Marketing
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Torin Rea comes to the Top 40 supplier from Careismatic Brands.

Toddy Gear Promotes Viktorya Kooistra to Marketing VP
Toddy Gear Promotes Viktorya Kooistra to Marketing VP
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Kooistra has over two decades of experience in marketing communications, branding and p...