Strategy

Apart But Together: How to Provide Apparel for Today's Climate

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These are unprecedented times we're living in. Many distributors aren't sure how...

Appetite for Andrew Cuomo Merch Grows

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Demand is coming from the New York governor’s native state and around the country.

Last Week Tonight’s Branded Stamps to Aid USPS

The talk show is donating $11 from every $...

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As Puzzle Sales Soar, Brands Get in on the Action

Thanks to coronavirus-caused lockdowns, ji...

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Upscale Business & Executive Bags

Professional polish never looked so...

JournalBooks Donates Care Kits to Second Harvest Food Bank

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The PCNA subsidiary created 1,500 gift bags for children.

Help Businesses Bounce Back With Budget-Friendly Promos

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With the economic landscape changing every day, companies are looking for...

Reports: Trump to Offer Branded Masks

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Face masks supporting President Donald Trump are already for sale online from unofficia...

Dispatches From the Work-From-Home Front, Week 7

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ASI staffers share the highlights of their week and the best pieces of content they’ve ...

All-Purpose Multifunction Pens

Writing is just the start. BIC...

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5 Reasons You Must Sell Retail Brands

Retail brands should be included in all...

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Promotional Products Sales Report 2020 – East

A steady, established business climate off...

Promotional Products Sales Report 2020 – West

Population growth and favorable business c...

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Promotional Products Sales Report 2020 – Midwest

Business opportunities and strengthening i...

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Polish Up Your Virtual Meeting Etiquette

After six weeks of remote work, here’s a q...

Merch for Essential Workers Abounds

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Essential worker merchandise is suddenly everywhere. "Essential AF" T-shirt...

The CARES Act & the Promo Industry

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The CARES Act includes several provisions to help businesses weather the coronavirus pa...

Varsity Jackets 101: How to Sell This Iconic Outerwear Style

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Meet varsity jackets, a time-tested and beloved branded outerwear style . Boasting...

5 Reasons Signage Will Increase Your Revenue

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Signage is one of the most lucrative product categories out there, and it's packed...

Dispatches From the Work-From-Home Front, Week 6

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ASI staffers talk about virtual events and show off new skills they’ve learned while qu...

When Will Promo Sales Bounce Back?

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Despite how bad things are now, industry execs are optimistic that the beginning of a r...