Join us at ASI Show Orlando, January 5-7, 2026   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

Custom Scrunchies Are Hot Promo Trend
Custom Scrunchies Are Hot Promo Trend
Web Exclusive

A time traveler from the '90s would feel right at home these days. Retailers are...

Beto’s Profane Phrase Adorns T-Shirt Raising Money To End Gun Violence
Beto’s Profane Phrase Adorns T-Shirt Raising Money To End Gun Violence
Web Exclusive

The tee is part of a growing trend in which politicians are using provocative branded m...

Successful Case Studies: 3 Creative Ways to Win Profitable Partnerships

The better your partnerships, the better...


Kawhi Leonard Teams With Something Inked to Donate A Million Backpacks

Students in Southern California were the l...


Q&A With BEL USA’s Alan Tabasky

The industry veteran discusses strategies ...

How To Use Language To Take Back Control Of Your Time
How To Use Language To Take Back Control Of Your Time
Advantages

Change how you speak to others and yourself.

Apparel Decorators Reinvent The Plain White T-Shirt
Apparel Decorators Reinvent The Plain White T-Shirt
Wearables

The iconic white T-shirt, in all its iterations, is the perfect blank canvas for appare...

Ebook Promotes Value of Mentors in Promo Industry
Ebook Promotes Value of Mentors in Promo Industry
Web Exclusive

Everyone knows that mentorship is a crucial part of professional growth, both for the...

Innovation Watch: The Shirt With a Built In Air Conditioner
Innovation Watch: The Shirt With a Built In Air Conditioner
Web Exclusive

It’s one of those cutting-edge innovations that one day could find its way to the promo...

Presidential Candidate Andrew Yang Rolls Out Cannabis-Themed Merch

A baseball cap celebrating math and mariju...


Four Fun College Football Branded Merchandise Trends

Promotional products distributors can capi...


New LinkedIn Tool Offers Deeper Marketing Insights

LinkedIn has announced the launch of a...

How To Stitch Monograms Onto Garments

Stitching your initials onto garments is a...


How to Become A Distributor Sales Hero

Your clients need your help and only YOU...


6 Reasons Blankets Are Must-Sell Branding Tools

It's time to get comfortable pitching...

Taylor Swift, Stella McCartney Collaborate on Merch
Taylor Swift, Stella McCartney Collaborate on Merch
Web Exclusive

The marriage between music and merch is unlikely to calm down anytime soon....

Epson Launches New Dye-Sublimation Printer
Epson Launches New Dye-Sublimation Printer
Web Exclusive

Epson America has launched a new dye-sublimation printer, which is says will help...

Sleek Sunglasses
Sleek Sunglasses
Advantages

These suppliers' shades are functional, stylish and fun. Galaxy Balloons Inc....

Taco Bell Goes Back To School with New Merch Line
Taco Bell Goes Back To School with New Merch Line
Web Exclusive

It’s the latest thematic branded merchandise collection from the fast-food chain.

Handy Guide To Communication In The Promo Industry
Handy Guide To Communication In The Promo Industry
Advantages

Email, text or call? There are more ways than ever to communicate with clients, and our...

How to Build a Better Trade Show Booth
How to Build a Better Trade Show Booth
Web Exclusive

Trade shows give companies the opportunity to connect with and entertain their...