Strategy

5 Events Where Promotional Printing Is Essential

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You're probably already selling promos for these top events, but you could be selling...

Everything You Need to Know to Sell Lighted Headwear

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Looking for the next promotional bright idea? Look no further: lighted headwear is...

Handy Gym & Duffel Bags

These bags take it to the next level...

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Expert Secrets: Getting the Attention of a Distracted Buyer

In this two-minute video, sales trainer...

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The Secrets of Sampling in the Promo Industry

There’s a surefire way to close a deal, an...

New Branded T-shirt Collection Celebrates Tony the Tiger’s Changes Over the Decades

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The limited-edition line launched for National Cereal Day.

When to Request a Sample

Wearables

Every sale is different. How do you know when you should request a sample? We’ve got yo...

Flashlight Sales Guide: Styles for Every Client

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All flashlights are not created equal. Technology has developed rapidly in recent...

Baseball Team Scores Marketing Win With ‘Dad Bod’ Contest

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The Madison Mallards want to print your “Dad Bod” on a branded “shirsey”.

S’well Enters into Exclusive Partnership with Links Unlimited

This week, drinkware brand S'well...

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SGIA to Create Digital Printing Color Standards

The Specialty Graphic Imaging...

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There’s One American Blockbuster Left & It’s Got Promotional Products

Cups, hoodies, hats and tees are among the...

6 Warm-Weather Markets for Personal Wellness Promos

Spring is right around the corner. Make...

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Tempting Chocolate & Sweets

Clients can satisfy both a sweet tooth...

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Exclusive Podcast With Dave Lakshmanan, ASI’s New CTO

Dave Lakshmanan, ASI's new chief...

Sen. Rand Paul Talks Tariffs With Seattle Embroidery Company

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Republican Sen. Rand Paul got a lesson in the intricacies of embroidery digitizing...

How to Wow An Audience

Advantages

Q&A with Nikól Peterman, a certified empowerment coach who works with professional arti...

The Distributor’s Must-Have Pen Decoration Guide

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When it comes to decorating pens, the possibilities are limitless.  But too many...

The Top 5 Markets for Promo Umbrellas

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Looking for new umbrella customers? Well, take cover! We're about to rain prospects...

WWE, Flyers Sell Limited-Edition Gritty T-Shirt

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World Wrestling Entertainment (WWE) doesn't have a mascot, but if it did, chances are...

New Shared Showroom Concept Aims To Be A Boon For Promo Suppliers & Distributors

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The showroom opens April 1st in Salt Lake City, UT.