Strategy

Case Study: BAMKO's 'Swag Drop' Sweepstakes for Chobani Scores Big

Web Exclusive

Great engagement from audiences has the yogurt brand gearing up for a second campaign t...

How to Eliminate Thread Breaks

Wearables

Time is money, and money is time; that's why thread breaks are the bane of every...

5 Events Where Promotional Printing Is Essential

You're probably already selling promos...

---

Everything You Need to Know to Sell Lighted Headwear

Looking for the next promotional bright...

---

Handy Gym & Duffel Bags

These bags take it to the next level...

Expert Secrets: Getting the Attention of a Distracted Buyer

Web Exclusive

In this two-minute video, sales trainer and ASI Show speaker Stephanie Chung offers...

The Secrets of Sampling in the Promo Industry

Wearables

There’s a surefire way to close a deal, and it’s not a catalog, website or virtual proo...

New Branded T-shirt Collection Celebrates Tony the Tiger’s Changes Over the Decades

Web Exclusive

The limited-edition line launched for National Cereal Day.

When to Request a Sample

Wearables

Every sale is different. How do you know when you should request a sample? We’ve got yo...

Flashlight Sales Guide: Styles for Every Client

All flashlights are not created equal....

---

Baseball Team Scores Marketing Win With ‘Dad Bod’ Contest

The Madison Mallards want to print your “D...

---

S’well Enters into Exclusive Partnership with Links Unlimited

This week, drinkware brand S'well...

SGIA to Create Digital Printing Color Standards

The Specialty Graphic Imaging...

---

There’s One American Blockbuster Left & It’s Got Promotional Products

Cups, hoodies, hats and tees are among the...

---

6 Warm-Weather Markets for Personal Wellness Promos

Spring is right around the corner. Make...

Tempting Chocolate & Sweets

Advantages

Clients can satisfy both a sweet tooth and a promotional need with candy and...

Exclusive Podcast With Dave Lakshmanan, ASI’s New CTO

Web Exclusive

Dave Lakshmanan, ASI's new chief technology officer, has extensive experience working...

Sen. Rand Paul Talks Tariffs With Seattle Embroidery Company

Web Exclusive

Republican Sen. Rand Paul got a lesson in the intricacies of embroidery digitizing...

How to Wow An Audience

Advantages

Q&A with Nikól Peterman, a certified empowerment coach who works with professional arti...

The Distributor’s Must-Have Pen Decoration Guide

Web Exclusive

When it comes to decorating pens, the possibilities are limitless.  But too many...

The Top 5 Markets for Promo Umbrellas

Web Exclusive

Looking for new umbrella customers? Well, take cover! We're about to rain prospects...