Strategy

Case Study: Eyes on the Prize

Advantages

Plans are only as effective as how focused you are on hitting your daily, weekly and mo...

Arby's Rewards Fans With Meat Sweats

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For the latest in carnivore couture, look no further than Arby's, the chain that...

These Adidas Soccer Jerseys Can Only Be Worn In the Digital World

Well, here's a 21 st century twist on...

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Scalable Press Aims for Quick-Turn Decorating

Scalable Press views itself as the Ford...

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Swag Styles of the Rich and Famous

Luxury branded items prove pricing is all ...

Combine Raster and Vector Images Seamlessly

Wearables

The goal is to fix and size the raster element before you bring it into a vector program.

4 Ways To Warm Your Sales

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Inspire outerwear sales this fall and winter by focusing on performance-rich thermal an...

ASICentral Top 10: Awards

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Each year our outstanding Editorial Department churns out a lot of great content....

Boston's Charles River Apparel Brings the Holiday Cheer (in a Big Way) to Area Charity

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Accompanied by a squad of their dedicated employees decked out in festive holiday...

Essential Water Bottles

A new report by Technavio found that the...

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Barstool Sports Takes Aim At NFL Over Trademarked Slogan, Merchandise

Merchandise, branding and trademarks are...

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Product Trends for 2018

From the latest in tech to exciting new co...

Readers Predict 2018 Apparel Trends

We recently asked Wearables readers to...

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Unlock the Power of Storytelling

In this Strategy Session podcast,...

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5 Ideas for Making Over Your Embroidery Business

Consider diversifying into digital decorat...

5 Terms That Will Increase Your Performance Workwear Sales

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When you present workwear, buyers want to hear how the apparel will perform on the...

ASICentral Top 10: Magazine Features

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Each year our outstanding Editorial Department churns out a lot of great content....

Trend Alert: Tote-Mania Overtakes New York

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Totes are suddenly an extremely hot, sought-after accessory being sported with...

'Hat Salesman' Elon Musk A Maven of Merch

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Look out, promo industry! Serial entrepreneur and bona fide genius Elon Musk has...

Holiday Promotional Opportunities All Year Round

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When Canadian Prime Minister Justin Trudeau steps out, he lets his feet do the...

Must-Have Meeting Gifts

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American Express Meeting and Events found that while organizations take 10 months for...