Strategy

6 Apparel Prints & Pattern Trends to Watch

Web Exclusive

Do you know what's haute for promo apparel? While the promotional products...

There’s A Ton of World Cup 2018 Branded Merchandise and Promotional Products

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In two weeks, the 2018 World Cup will kick off in Russia, and the entire globe will...

Wearables News Briefs – June 2018

Cintas  (asi/162167), a Top 40...

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Uncommon Awareness Items

Pro tip: Look to donate both awareness...

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6 Opportunities For Promotional Print Sales

First thing's first: What is promotional...

Expert Secrets: Communication is the Key to a Successful Family Business

Web Exclusive

In this two-minute video, Dr. Steve Treat, ASI Show speaker, senior therapist and...

6 Markets For Tech You're Already Selling To

Web Exclusive

When pitching promo products, it's important to highlight useful and relevant items....

Q&A: The Value of Handcrafted Branded Merch

Web Exclusive

Chelsea van der Meer is the founder, creative director and "head hustler" at Batch,...

T-Shirt Brand Could “Drastically Alter the Future of Fashion”

Web Exclusive

A new basics T-Shirt brand is set to launch this week, and some fashion experts think...

Promo Talk: Nissin Shah, Rhombus Canvas

Candid opinions from industry pros.

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Souvenir Apparel Across The States

Did you know, the U.S. sales of gift,...

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Decorators’ Nightmare Scenarios – Solved!

We have the answers to the burning questio...

Designer Shirt Gives New Meaning to Idea of Layering

Luxury fashion brand Balenciaga just...

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How To Capture High-End Clients: The Product You Need To Know

High-end (aka high-spend) clients are...

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How To Sell Apparel That Appeals To Millennials

Millennials influence a lot more than...

Q&A: Why Decorators Need Online Design Tools

Wearables

Many apparel decorators and distributors worry about how they can compete with...

Distributors, Decorators Share Business Fears

Wearables

As a small-business owner, what are some of your biggest fears? We checked in with...

Pepsi Has A New Promo Products-Fueled Rewards Program

Web Exclusive

Once upon a time, Pepsi was the choice of a new generation. Now, the soft...

Online Stores Are Changing Sports Fundraising for the Better

Advantages

The importance of fundraising in youth sports cannot be overstated. Sports programs...

World Cup History Transformed Into Animated Tapestry

Web Exclusive

If you love soccer and embroidery, then you'll get a kick out of this news: The BBC's...

Promo Market to Target: Sports Leagues

Advantages

Scoring sales with clients in this massive market is simple: be their go-to teammate in...