Strategy

Q&A: Why Customers Decide to Buy

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How and why do consumers decide what to buy, and how do they use products? The...

How Promo Products Salespeople Can Beat Stress

Advantages

A new Advantages survey shows more industry salespeople are under greater pressure to p...

ASB Acquires Peter Kleine Company

Top 40 distributor American Solutions...

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5 Ways to Regain Confidence When the Going Gets Tough

As a former plus-size model, I know...

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I Earned My BASI: Heather Malcomb

Heather Malcomb may be a...

Unique Niche: How To Score Sales With Renaissance Festivals

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These themed fairs can lead to lucrative deals for promotional product distributors.

Top 10 Promotional Products Tweets Of The Week - October 21, 2016

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From "Paws" to political puppets, I'm back for another week of my 10 favorite tweets...

Top 10 Wackiest Political Promotional Products

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As if the 2016 presidential election wasn't crazy enough already, ASI released its...

The Book Company Partners With Shinola

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The Book Company (asi/41010) has announced an exclusive partnership with Shinola, a...

6 Cool Calendars

Looking for a practical end-of-year...

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Gill Studios Featured on CBS News

On October 16, Top 40 supplier Gill...

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I Earned My BASI: Craig Aukamp

Craig Aukamp, president and CEO of...

I Earned My BASI: Rachel Wach

Rachel Wach, who earned her BASI in...

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New Gadgets Promise More Restful Nights

Sleep tracking is so last year. A...

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Digital Printing Poised for Major Growth

Wearables talked with Lucas Guariglia,...

Dan Marino Reveals Source of His Legendary Confidence

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In an exclusive podcast, ASI speaks with NFL Hall-of-Famer Dan Marino, the Keynote...

4 Tips For Spectator Sport Sales

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Win big by scoring sales with live sporting events.

Are You Leaving Money On The Table?

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Here's a checklist. Does your client list include any of the following 12...

6 Stylish Pens

Advantages

Sales of writing instruments account for about 8% of total distributor revenues each...

Top 10 Promotional Products Tweets Of The Week - October 14, 2016

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From chatbots to the #BoneZone , I'm back for another week of my 10 favorite tweets!...

Fey Promotional Products Group Without Power

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Suppliers Fey (asi/54040), Reflectix by Fey (asi/81233), and Mi line by Fey...