Strategy

Reports: Charney’s American Apparel Takeover Bid Rejected

Web Exclusive

American Apparel (asi/35297) has rejected a $300 million bid by former CEO and...

Promotional Bags - Impressions Generated

Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Martian Releases Discreet Smartwatches

For Martian Watches , it's all about...

---

Distributor Salesperson of the Year - Andy Olson

Andy Olson is a 21st century Mike...

---

Supplier Sales Rep of the Year - Jane Ryan

After nearly 40 years in the industry,...

Overcome 3 Common Client Objections

Advantages

Objection #1: "Promotional products don't give me enough bang for my buck." ...

Writing Instruments - Women Versus Men

Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Ask an Expert: Price Your Embroidery for Profit

Wearables

Q. How can I price my embroidery for profit? I have a hard time knowing if I'm...

Medical Wearable Quells Chronic Pain

Web Exclusive

Last April in Wearables , I wrote about Quell , an FDA-cleared medical wearable...

Writing Instruments - Percentage Owned

The ASI Ad Impressions Study was first...

---

Fat Cats & Corpulent Canines

Though Fido and Fifi are perfectly happy...

---

Promotional Products Owned Outside The United States

For the 2016 Global Advertising...

Sell To The Yoga Market

The number of Americans participating...

---

Wearables News Briefs - January 2016

Polyconcept North America  (PCNA)...

---

Promotional Products Owned In The United States

For the 2016 Global Advertising...

Proforma Owner Donates to Clemson Vehicle Research

Web Exclusive

By the time distributor Will Quinn had finished touring Clemson University's...

Is Cold Calling Dead? The Great Debate

Web Exclusive

In this series of monthly videos, Advantages Editor Dave Vagnoni squares off against...

How to Be a Great Mentor – 4 Tips

Advantages

1. Grow In Your Role Don't forget your own development. Mentors must continue...

The Branding Makeover of a Famed Children’s Author

Web Exclusive

Even if you don't work in marketing or promotional products, the notion of brand is...

CES 2016: Head-to-Toe Wearable Tech Debuted

Web Exclusive

Wednesday was the first official day of CES 2016 in Las Vegas. And when the doors of...

Target Market: Legal Marijuana

Web Exclusive

Spark sales by meeting the branded merchandise needs of companies that operate in the l...