ASI Acquires PRINTING United Alliance's Promo-Focused Events and Media Portfolio   Learn More

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Branding

ASI Chicago 2023: ‘Killer Pitch Master’ Excites & Delights During Energetic Keynote
ASI Chicago 2023: ‘Killer Pitch Master’ Excites & Delights During Energetic Keynote
Promogram

Precious Williams used anecdotes from her own life to give the audience insight on how ...

ASI Chicago 2023: Own Your Client’s Brand To Build Your Business
ASI Chicago 2023: Own Your Client’s Brand To Build Your Business
Promogram

Bill Petrie of marketing agency brandivate shared tips on how to separate yourself by f...

Logo Mats Rebrands With New Logo, Mascot and Fresh Tagline

The Georgia-based supplier is debuting the...


Temporary Tattoos Evolve With QR Codes & Augmented Reality

Suppliers offer ways to interactively enga...


The Bright Side: Fanatics Donates $20 Million in Merch to Underserved Kids

Through a nationwide “Merch Madness” campa...

Antigua Group Launches New Brand Identity for Apparel Line
Antigua Group Launches New Brand Identity for Apparel Line
Promogram

The Phoenix-based supplier unveiled a new modernized logo meant to reflect the company’...

Philadelphia Juneteenth Festival Celebrates Freedom
Philadelphia Juneteenth Festival Celebrates Freedom
Promogram

The 17th-annual event featured music, food, dancing and branded giveaways.

Promo Abounds at Pride Celebrations Across the U.S.
Promo Abounds at Pride Celebrations Across the U.S.
Promogram

ASI Media staff checked out Pride events in Pennsylvania and Missouri.

Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm

NHL players refused to wear specially desi...


EcoPlum Debuts New Logo & Website

The logo embodies the eco-ethos that’s at ...


Sceptered Swag: King Charles III’s Coronation Prompts Profusion of Merch

Industry companies in the United Kingdom, ...

6 Ways To Maximize Your Marketing Budget

Take a fresh look at goals and strategies ...


The Making of a Mascot: How ASI’s ‘Plus’ Was Brought to Life

Toronto-based Hogtown Mascots shares the p...


MLB Jerseys to Feature Corporate Sponsor Logos for First Time

The Los Angeles Angels just announced a sp...

Episode 118: Discussing the Hirsch Rebrand
Episode 118: Discussing the Hirsch Rebrand

Gold Bond, BAMKO, Nadel, Zipline. When it comes to rebranding, 2022 has sure been a...

Behind the Scenes: The Magic Behind Marketing Promotional Apparel
Behind the Scenes: The Magic Behind Marketing Promotional Apparel
Web Exclusive

Lights, camera, action ... quiet on the set! If this sounds a bit like a scene from a...

Hirsch Gift Launches Rebrand
Hirsch Gift Launches Rebrand
Promogram

Moving forward, the Top 40 supplier will be known as simply “Hirsch.”

BAMKO Rebrands With New Logo, Website
BAMKO Rebrands With New Logo, Website
Promogram

The Top 40 firm says the fresh brand identity better reflects the more sophisticated co...

How to Change the Industry’s ‘Brandfill’ Reputation
How to Change the Industry’s ‘Brandfill’ Reputation
Web Exclusive

By collectively improving and better demonstrating the value of its services and produc...

How Big Brands Build FOMO With Clever Merch
How Big Brands Build FOMO With Clever Merch

A biometric safe to stash your pink Starbursts. McDonald's Happy Meals - complete...