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Branding

Brand Addition Names New Global Managing Director
Brand Addition Names New Global Managing Director
Promogram

Karl Whiteside brings a track record of success and 14 years of industry experience to ...

Fashion Designers Create Biden Inauguration Merch
Fashion Designers Create Biden Inauguration Merch
Promogram

Started back in September with campaign swag, the “Believe in Better” collection just l...

HanesBrands Renames Printwear Group

The company is holding regional virtual ex...


How to Create a Successful Hashtag Campaign

Smart social media marketing can send a br...


Holiday Branded Merch That Warms Even My Cynical Heart

Whether it’s a color-changing coffee cup o...

Case Study: Inspiring Activism Through Branded Merch
Case Study: Inspiring Activism Through Branded Merch
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The women behind the popular “VOTE” masks are just getting started.

The 7 Debate Soundbites Turned into Moment Merch
The 7 Debate Soundbites Turned into Moment Merch
Web Exclusive

Funny T-shirts inspired by the presidential candidates’ verbal barbs are already up for...

Technosport Canada Rebrands as S&S Canada
Technosport Canada Rebrands as S&S Canada
Promogram Canada

The new branding comes nearly a year after S&S Activewear acquired the Quebec-based sup...

Voter Merch Is in Fashion
Voter Merch Is in Fashion
Web Exclusive

Designers, celebrities and big brands are hoping to rock the vote with stylish apparel ...

Demand for RBG-Themed Merch Soars

Consumers who admire the late Supreme Cour...


Nugget-Shaped Body Pillows and Other Comfort Merch

The latest round of branded merchandise fr...


Fashion Designers Create New Biden Merch Collection

The “Believe in Better” line features item...

Case Study: Branded Social Distancing Wristbands

Attendees of a chamber of commerce event w...


How a Branded Crop Top Could Help Save the Mail

People are buying Postal Service merch to ...


HPG Launches New Food Gift Brand

Batch & Bodega combines snacks from small-...

Seattle Kraken Break NHL Merch Sales Record
Seattle Kraken Break NHL Merch Sales Record
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Fans of the National Hockey League’s newest expansion team can’t get enough of the club...

COVID-Themed Wedding Merch Abounds
COVID-Themed Wedding Merch Abounds
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The branded swag serves as everything from gifts to wedding attendees to laments on nup...

BDA’s Deutsch Part of Seattle Kraken Launch
BDA’s Deutsch Part of Seattle Kraken Launch
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The CEO of Top 40 promo firm BDA is a co-owner in the new just-named NHL franchise, whi...

How to Elevate Your T-Shirt Packaging
How to Elevate Your T-Shirt Packaging
Advantages

Four creative ideas to help you stand out.

Demand for Branded Face Masks Rises
Demand for Branded Face Masks Rises
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As societal shutdown restrictions ease, the increased interest is coming from end-clien...

New Instagram Features Help Influencers Make Money
New Instagram Features Help Influencers Make Money
Web Exclusive

The popular social media app seeks to help content creators by facilitating merch sales...